Lisa Bayne

Chief Executive Officer
Artful Home and The Guild

Lisa Bayne is the Chief Executive Officer of Artful Home and The Guild.  During the three and a half years under her stewardship, Lisa has successfully led the company through this difficult economic environment and  created a sustainable business model which works for both artists and consumers   Bayne drives the vision, strategy, merchandising and marketing of Artful Home and The Guild, which currently markets the work of more than 1,000 North American craft and fine artists through the print catalog, Artful Home, and online site www.artfulhome.com.  Prior to her role as CEO of The Guild, Lisa served on its board of directors for 18 months as independent director.  Lisa’s passion for the arts, and craft in particular, has been lifelong, starting with her training as a textile artist and persisting today as a serial knitter.  

A former executive vice president and chief marketing officer at J. Jill, Bayne’s career in multi-channel specialty retail has included senior executive positions in design and marketing for major brands including Eddie Bauer and Gymboree.  Bayne holds a BFA in textiles and fine arts from the California College of the Arts (CCA) in Oakland, California, and an associate’s degree in fashion design from the Fashion Institute of Design and Merchandising in Los Angeles, California.

Today, Lisa divides her time between San Francisco, CA, (her home) Madison, WI, (her office)  Facebook (her other home)and her blog itsfiftyfifty.blogspot.com (her soul).