Sheila Lirio Marcelo

Founder and CEO
Care.com


A daughter of entrepreneurial parents and a believer in the social value of technology, Sheila's passion for family led to her founding of Care.com in 2006. Prior, Sheila served as an executive at successful internet companies Upromise, a service helping families save for college; and TheLadders.com, an executive job search engine.

Sheila and Care.com have been featured in national news outlets including NBC's Today, Good Morning America, The Wall Street Journal, The New York Times, USA Today, Parenting and Fortune. Most recently, Sheila's executive style was chronicled in New York Times reporter Adam Bryant's The Corner Office: Indispensable and Unexpected Lessons from CEOs on How to Lead and Succeed.

In 2007, Care.com won the Stevie Award for "Best New Company of the Year." In 2009, Sheila's was recognized as a Top 10 emerging entrepreneur at Fortune's Most Powerful Women Summit and one of the "40 under 40" executives in Boston Business Journal. She received the Enrst & Young Entrepreneur of the Year in 2010 for New England; and, for 2011, was awarded a Marshall Memorial Fellowship and named as a Young Global Leader by the World Economic Forum.

A strong advocate for female entrepreneurship and education, Sheila is an active alumni of Harvard Business School, serving annually as a Finalist Judge for the Harvard Business School Business Plan Competition and an adviser to the school's Rock Entrepreneurial Center. She has also served on the International Selection Panel for Endeavor, an organization providing resources and advice to high-impact entrepreneurs from developing countries.

Sheila serves as a Board Trustee and member of the strategic committee of the Philippine Development Foundation, a non-profit organization who regularly works with the Philippine government, academe and industry to pursue sustainable economic development of the Philippines through initiatives in technology, innovation and entrepreneurship.